Art Markman, PhD, is the Annabel Irion Worsham Centennial Professor of Psychology and Marketing at the University of Texas at Austin and Founding Director of the Program in the Human Dimensions of Organizations. He has written over 150 scholarly works on topics including reasoning, decision making, communication and motivation and is the author of several books including Smart Thinking (2012), Habits of Leadership (2013), and Smart Change (2014). He is also executive editor of the journal Cognitive Science. Dr. Markman brings insights from cognitive science to broader audiences through his blogs at Psychology Today, Fast Company, and YouBeauty and his NPR radio show Two Guys on Your Head.